Right now, you're
in a hotel room somewhere. You've just come from a client meeting and
have another one in a matter of hours. The last thing you need to worry about
is how you look.
Yet, let's face it, how you look is important.
Studies show that 55 percent of all-important first impressions are based
on appearance. So how can you balance your need to be on the go with the need
to make a winning impression?
I have just the solution. I call it my
"no-nonsense but always appealing look" for people with no time to waste.
First, we would begin with a new hairstyle. We'd cut your hair slightly
shorter and style it in a classic way that will require minimal effort to
maintain. In fact, my stylist swears you can be ready in 10 minutes.
Next,
we'll re-evaluate your make-up use. Are you spending a lot of time in
front of the mirror trying to make sure you look right under the harsh white
lights of the boardroom? We'll use a single application of make-up that
will do the trick and take just minutes to apply.
And we'll suit
you up in a top-of-the-line business wardrobe made of material that is both
attractive and easy to care for -- clothes that can go from the suitcase to
the boardroom. We'll focus mainly on warm and darker colors that will
stand up to the wear and tear of the road.
And we'll find a simple,
elegant and multifunctional watch that will be your main accessory, one that
is both useful and beautiful. All this will help the real you emerge: The
person who can get things done no matter how far away they are.